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The MSP’s Bookshelf: The Innovator’s Dilemma
Technology is constantly changing, and as an MSP you’re at the forefront of what products and services your SMB customers want. With new disruptive technologies coming into the marketplace on a daily...
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The MSP’s Bookshelf: Content Inc.
Data breaches are on the rise, malware is running rampant, and phishing scams are popping up in customers’ inboxes, so it’s easy to see why search engine optimization (SEO) isn’t at the top of your...
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The MSP’s Bookshelf: Social Engineering – The Art of Human Hacking
Headlines about new data breaches, ransomware variants, and costly phishing scams seem to be popping up on a daily—sometimes hourly—basis. The media tends to focus on large Fortune 500 companies that...
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The MSP’s Bookshelf: High Profit Prospecting
MSPs that fail to prospect are destined to fail. To successfully bring in more business as an MSP, you need either a dedicated sales team or a dedicated block of time to engage with potential customers...
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The MSP’s Bookshelf: The Art of Intrusion
Security can be a challenge. One unprotected port, one unchanged default password, or even one improperly configured item can leave businesses open to vulnerabilities and breaches. With so much to...
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The MSP’s Bookshelf: Marketing Without Money
Let’s face it. There is never enough money in the marketing budget. Whether you have a large budget to work with or you’re trying to make limited funds stretch—you’ll always have more ideas for how to...
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The MSP’s Bookshelf: Surge
Just like the ocean, the IT landscape is constantly shifting. Are you ready to ride the wave to success? Timing is everything, especially when it comes to poising your MSP for the next big trend in the...
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The MSP’s Bookshelf: Managed Services in a Month
Recently, Markets and Markets predicted that the managed services industry will be worth $242.45 billion by 2021—creating a tremendous opportunity for anyone in the channel. As the managed services...
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The MSP’s Bookshelf: The IT Survival Guide for Business Owners
No matter what industry you’re in, every business owner ultimately wants to set their business up for success and differentiate themselves from their competition. So, what does a successful managed...
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The MSP’s Bookshelf: Dark Territory, the Secret History of Cyber War
“The world isn’t run by weapons anymore, or energy, or money…. It’s run by ones and zeros, little bits of data. It’s all just electrons…. There’s a war out there, old friend, a world war. And it’s not...
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The MSP’s Bookshelf: Good Leaders Ask Great Questions
As the new year begins, many MSP owners are reflecting on their business and determining where adjustments need to be made. However, many owners overlook one crucial aspect to running a successful...
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The MSP’s Bookshelf: Never Split the Difference – Negotiating as if Your Life...
When it comes to pricing and packaging your managed service offering, you might question whether your SMB customers are getting a good deal—or if your offering is too good to be true. Managed services...
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The MSP’s Bookshelf: The Power in a Link
Have you ever heard the saying: “Your network is your net worth?” This statement couldn’t be more true for people selling in a B2B environment. While it’s important to meet perspective customers...
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3 leadership books every MSP should read
An integral aspect of any business is looking for new ways and ideas on how to improve your business practices from within. If your MSP can accomplish this, every area of the business will benefit —...
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